Slide 6: Unique Competitive Advantages
Slide 6, Unique Competitive Advantages (see Figure 13-1), is an important slide. Following the unique areas that you discussed in the Technology slide in the previous chapter, you now need to fill out the full scope of competitive advantages that you believe will help you win new customers and grow your business.
Figure 13-1. Unique Competitive Advantages slide example
It’s All About People, IP, and Relationships
Your unique technical or proprietary advantages will likely fall into one or more of the ...
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