May 2010
Intermediate to advanced
480 pages
5h 16m
English
Every business leader would like to create a sound strategy and have it executed well. Accomplishing this, however, remains an elusive goal for most business organizations.
Devising and implementing new and innovative strategies to exploit opportunities in a competitive world is daunting. Clearly, no one strategy fits all companies.
As with most complex problems, the solution to planning and executing strategy lies in creating a practical, step-by-step methodology that breaks the problem into manageable components to be addressed in a logical sequence.
Virtually everyone in our society is touched by the strategic choices firms make about their products and services. These decisions affect the workers, customers, ...
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