Chapter 1Is Your Organization High Performing?

Don Carew, Fay Kandarian,Eunice Parisi-Carew, Jesse Stoner,and Ken Blanchard

Marksmen will tell you that when you aim at a target, you should go for the bull’s-eye. The reason is that if you miss the bull’s-eye, you’re still on the target. But if all you do is aim for the target and you miss, you’re nowhere. Don Shula, who coauthored Everyone’s a Coach1 with Ken Blanchard, always told his Miami Dolphins football team that the target they were aiming at was to win every game. Was that possible? Obviously not, but if you don’t shoot for excellence, you never have a chance of getting there. That’s probably why Shula’s teams won more football games than teams of any other coach in the history of the ...

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