Final Words

K: Well, that sounds like a wrap, Colleen. Our hope is that self-serving leaders will become a thing of the past. Instead, leadership throughout the world will be composed of people who lead with love and, in the process, “serve first and lead second.”24 Do you have anything final you want to say to anyone who has been sitting in on our conversation?

C: I’d like to say thanks for listening to some of my story and a lot of our LUV story. As you all have probably guessed by now, over the years I have not known how to separate myself from Southwest Airlines. I think this Company has been, in many ways, really, my life. It became my cause. Not that I haven’t had my own personal life, but when you get as involved in a group or organization ...

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