April 2011
Beginner
288 pages
13h 45m
English
Content preview from The Language of Graphic Design
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Job No:11-22360 Title:RP-Language of Graphic Design
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segment (ab) as the larger segment (ab) is to
the sum of the two segments (ac), or bc/ab =
ab/ac = 1.618.
It can be found throughout nature, as
well as throughout the history of visual
and applied arts. This proportional ratio is
evident in natural forms such as pinecones,
nautilus shells, seed patterns in the center
of sunflowers, and the human body. It is
constructed through a series of extended
relationships with a strong aesthetic harmony,
since the interior proportions relate in scale
to the proportions of the ...
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