February 2014
Beginner
336 pages
7h 41m
English
Content preview from Visual Social Marketing For Dummies
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Chapter 1
Marketing in the Age of Visual Content
In This Chapter
Understanding what visual social marketing is
Evaluating how visual social marketing can help your business grow
Benefitting from the efforts of successful social marketers
How visual marketing impacts social networks and websites
Building awareness of the legal issues surrounding visual marketing
As social media marketing has grown and evolved over the past ten years or so, an exciting trend that has emerged is visual social marketing. I've been involved in social media marketing since its inception and have noticed in the past couple of years the phenomenon of adding visual content to the social media marketing space.
Visual social marketing is powerful because visual elements allow marketers to create deeper connections via social media. The expression “A picture is worth a thousand words” indicates that humans can process a lot of information relatively quickly by looking at an image.
While recently examining trends ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.