November 2014
Beginner
224 pages
4h 14m
English
Content preview from 25 Need-To-Know Strategy Tools
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5
The HOOF approach to demand forecasting (Evans)
This tool will help you:
- Forecast market demand in each of your key product/market segments…
- …to a sufficient, if not great, degree of accuracy
- Tackle the market demand side of micro-economic analysis, with the next tool covering the industry supply side
About this tool
‘It’s better to have the wind at your back than in your face’, one often hears in the business world.
It’s a question of odds. You have a better chance of prospering in a market that’s growing than one that’s shrinking.
Market size is all very well, but what often matters more in strategy development is what the market is doing, where it is going – the dynamics, as opposed to the statics. Is market demand in your main ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.