CHAPTER TWENTY

image

Work with Integrity

Know what you stand for and stand for what you know.

—MARY CHRISTENSEN

The qualities you draw on to start your business are not the qualities that will sustain your success long term. Enthusiasm and energy are great business starters, but you won’t be in business for the long haul without a strong set of values.

Your values define who you are and how you run your business. By operating your business with authenticity and integrity you’ll attract the right people and be a leader they can respect, admire, and trust. Respect doesn’t come with the title. Respect has to be earned. No matter how professional your image, ...

Get Be a Direct Selling Superstar now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.