Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

Appendix A

CMI’s Contributor/Blogging Guidelines

Thanks for your interest in contributing to the Content Marketing Institute. Below you will find details on the types of posts we look for and specifics about our editorial process.

Our editorial mission is to advance the practice of content marketing. While the core of our blog has been how-to posts, we have broadened our editorial focus and will now consider useful posts that truly aim to move this industry forward.

OUR AUDIENCE

While we educate anyone who uses content marketing, our ideal reader is marketers at large- and midsize B2B and B2C organizations.

SUBMISSION CRITERIA

We have a limited number of publishing slots available to guest contributors, and we will only accept posts that satisfy ...