September 2025
Intermediate to advanced
296 pages
8h 17m
English
“The future belongs to those who treat data as a strategic asset. Bernard Marr shows us how. Essential reading.”
Xuedong D Huang, Chief Technology Officer, Zoom
“Everyone is excited about AI these days, but it takes a wise observer like Bernard Marr to describe how data is driving it. If you want to succeed with AI, this book will reveal the data strategy that will make that possible.”
Thomas H Davenport, Distinguished Professor, Babson College and Research Fellow, MIT, and author of All In on AI and All Hands on Tech
“A comprehensive and accessible exploration of data strategy, spanning everything from practical use cases to the ethical and sustainable use of AI. Bernard Marr shows how to unlock value ...
Read now
Unlock full access