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Data Strategy, 3rd Edition
book

Data Strategy, 3rd Edition

by Bernard Marr
September 2025
Intermediate to advanced
296 pages
8h 17m
English
Kogan Page
Content preview from Data Strategy, 3rd Edition

16 Looking ahead

Throughout this book we’ve seen some amazing examples of what is possible when we strategically apply data and AI to solving problems. I hope that, as well as an understanding of how to start applying it to your own business challenges, you now have a deeper understanding of how it’s changing the world we live in.

We’re living through the most exciting wave of technological change that the world has ever seen. The Industrial Revolution, the technological revolution and the digital revolution all brought massive change to society. Of course, they all brought challenges and not everything about them was an entirely positive experience for everyone involved. But each successive wave of technological advancement led us into a new ...

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Publisher Resources

ISBN: 9781398619609