September 2025
Intermediate to advanced
296 pages
8h 17m
English
If you’ve followed all the advice in this book so far, you should be well positioned to create your data strategy. But that’s only the start. Putting it to work – executing the strategy successfully – relies on a number of other factors.
Of course, it’s completely possible that not every element of your strategy will be a success. It’s an unfortunate fact that often data initiatives do fail. But what do we mean by fail? The obvious answer is that they don’t generate the change or value that you expect them to. Of course, this is a failure in the literal sense, but there’s a reason some of the world’s most successful companies believe in the concept of ‘fail fast’. When we fail, we learn that something ...
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