September 2025
Intermediate to advanced
296 pages
8h 17m
English
Content preview from Data Strategy, 3rd Edition
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06 Using data to make more intelligent products
It all started with smartphones. Soon after we got smart watches, smart alarms and smart TVs. Now just about everything we can imagine – from refrigerators to toilets to basketballs – is available in smart versions. Sometimes it’s just a marketing thing, letting us know that new iterations of products are better than the old versions and we should think about upgrading. Smart TVs are a great example here – at least, early models, which weren’t actually smart but just gave us access to a lot of new features. Here, the defining feature of a smart device was generally that it could be connected to the internet.
However, increasingly, ‘smart’ means products that are augmented by AI to help us do things ...
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