Design Thinking For Dummies

Index

Numerics

• 3-point estimate, 73

• 5 P's of design thinking, 11
• 5 Whys technique, 106

• 404 web page, 237

• 635 method, 195, 201–204

A

• A/B testing, 250
• abstraction principle, 21, 185
• action research, 145
• action steps/behaviors, 156
• Active, in RACI matrix, 80–81
• active listening, 259
• active problem/need, 243
• actual competencies, 55, 56
• adaptability, as a criteria, 22, 215, 220–221
• adjourning phase, 267
• adjusting
  • encouraging willingness to change, 45
  • perspectives, 205–207
  • tasks, 115
• advantages, evaluating for ideas, 213–214
• agile approach, 66
• aging population, 96–97
• Airbnb, 40, 238
• alignment with trends, as criteria for measuring product appeal/competitiveness, 223–224
• Ambitious, in SMART criteria, 62–63
• analogy method/principle, 21, 184–185, 198
• analysis
  • artifacts, 153, 154–155
  • benefit, 221–226
  • means-ends, 170–172
  • of needs as tasks, 166–172
  • of secondary material, 120
  • of weak areas in customer journey, 134
• analysis grid, 113
• anonymous brainstorming/writing, 199
• applying
  • consistent observational methodologies, 153–158
  • principle of self-organization, 81
• appreciation, of work, 57
• arousing curiosity, 45–48
• arranging workshops, 85–89
• artifacts analysis, 153, 154–155
• asking
  • for creative freedom, 49
  • good questions, 248–249
  • questions correctly, 249–250
  • for support, 27, 48
• association principle, 20
• associative principle, 184
• assumptions
  • checking about problems/needs, 243–245
  • checking about target users, 242–243
  • testing, 241–253
  • testing about idea benefits, 245–246
• attitudes, ensuring positive, ...