December 2020
Intermediate to advanced
272 pages
6h 32m
English
Content preview from E-Commerce Website Optimization, 2nd Edition
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Acknowledgements
We owe thanks to the team at Kogan Page, Lachean Humphreys and Jenny Volich. Thank you for telling us that we needed to write a second edition, and thanks for all your support.
Nicole Major from AWA has acted as our editor, researcher, proofreader and general fixer. She has been invaluable to the process.
This book has featured more work from respected practitioners and experts from the world of business experimentation. We would like to especially thank Professor Stefan Thomke (Harvard Business School) and Ron Kohavi (Microsoft) for sharing their research and knowledge. It has informed many of our thought processes.
Johann: Thank you Andrea, Brandt, Mickey and Silke for your patience. Working on the second edition meant spending ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.