e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

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Introduction

marketing your way to e-riches

This book is about attracting more customers online so that you can

make more money. It covers what you can do, how to do it, and, more

importantly, what you should be doing to find your own e-riches.

Whether your business is Web-based or brick-and-mortar, and

whether you’re a solo entrepreneur, a partner in a small company, or

working in marketing for a multinational corporation, there are new

tools online that can help you do your job better, sell more product,

and make more money.

If you read my first book, Internet Riches, or subscribe to my free

E-Commerce Success email newsletters at ScottFox.com, you know

that I’m a successful online entrepreneur myself. So my focus in this

book is on teaching you