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e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online
book

e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

by Scott C. Fox
May 2009
Intermediate to advanced
314 pages
7h 51m
English
AMACOM
Content preview from e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online
4
...
RSS Feeds
the revolution is
being syndicated
“REALLY SIMPLE
Syndication” is a revolution that is making the
distribution of information easier than ever before. Things have
changed since the twentieth century, when a newspaper article, a TV
broadcast, or a book was defined as much by its format as by its con-
tent. Today RSS extracts underlying information (usually a text-based
article) and allows it to be easily reformatted and shared in other for-
mats and on other delivery platforms. The spread of RSS and similar
cross-platform “feeds” is even harmonizing the quagmire of compati-
bility problems presented by PC vs. Mac, Internet Explorer vs. Firefox
vs. Safari vs. Chrome Web browsers, and different mobile devices.
Simply put, feeds like RSS take ...
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Publisher Resources

ISBN: 9780814414620