e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

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Attracting Customers

(and Search Engines) with

Online Article Syndication

WRITING INFORMATIVE

articles about your field of expertise is a

good strategy for positioning yourself as an authority, both in the eyes

of customers and in the search engine rankings. By authoring pieces

that demonstrate your expertise on the facts, figures, trends, or strate-

gies that are of interest to your target market, you can introduce your

brand and spread the word about your products across the Web.

Publish these articles on your own web site or blog, or you can

syndicate them to other web sites and blogs. This syndication can be

accomplished either manually, by direct submission to the receiving

blogs or web sites, or through article submission and distribution

services, ...