e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

7

...

Automatically Make More

Money with E-Mail

Autoresponders

WHILE A WEB

site can be called a “sales force that never sleeps,”

autoresponders are even better—they are a sales force that continues

to follow up with your customers repeatedly. You enter your sales or

follow-up marketing messages once, then the service repeatedly e-

mails your sales prospects to keep generating sales even while you are

asleep or on vacation.

As any successful sales professional will tell you, following up with

customers is key to growing your revenues. The challenge is finding

the time to follow up consistently. Automating your customer follow-

up by e-mail is therefore a winning approach to monetization of your

customer base.

Autoresponders are a solution to this problem,