
compound the effectiveness of e-mail and turn it into a systematic
revenue-generating process.
Autoresponders can be tremendously profitable tools because
they keep your products in front of your most likely prospects—peo-
ple who have already demonstrated their interest in what you offer
by giving you their e-mail addresses.
AWeber is the leading autoresponder service. (Learn more details
at www.email-review.com.) I use it and the newer one recently offered
by Feedblitz, too. Larger customer relationship management systems
also sometimes offer autoresponder services, but usually at much
higher prices as part of a larger software package.
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