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Effective Communication and Soft Skills
book

Effective Communication and Soft Skills

by Nitin Bhatnagar, Mamta Bhatnagar
August 2011
Intermediate to advanced
448 pages
12h 43m
English
Pearson India
Content preview from Effective Communication and Soft Skills

1

Soft Skills: Growing Importance

After reading this chapter, you will be familiar with:

  • Concept of soft and hard skills
  • Categories of skills
  • The importance of soft skills
  • Process of skill acquisition
  • Soft skills education and training
INTRODUCTION

It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.

 

—Charles Darwin

Darwin’s words are still as relevant today as when they were first expressed during the early phase of the 19th century. Indeed, his words are more relevant now than ever before. The explosion of modern information technology poses a great challenge to the youth. As a result there is an increasingly emergent competitive global picture. In order to prosper and succeed ...

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Publisher Resources

ISBN: 9789332501805