September 2010
Beginner
304 pages
4h 24m
English
book
How to Make Money with Social Media: An Insider’s Guide on Using New and Emerging Media to Grow Your Business
by Jamie Turner, Dr. Reshma Shah
Content preview from How to Make Money with Social Media: An Insider’s Guide on Using New and Emerging Media to Grow Your Business
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Contents
Part I. The Social Media Landscape
Chapter 1. What Social Media Isn’t
Chapter 2. The Evolution of Marketing
Chapter 3. How to Think About Social Media
Chapter 4. The Language of Social Media
Part II. How to Set Yourself Up for Social Media Success
Chapter 5. Laying the Groundwork for Success
Chapter 6. Why Your First Social Media Campaign Didn’t Work
Chapter 7. Managing the Conversation
Chapter 8. Creating Circular Momentum
Part III. Social Media Platforms
Chapter 9. Social Media Is More Than Just YouTube, LinkedIn, Facebook, and Twitter
Chapter 10. How to Use Networking Platforms to Help You Grow Your Sales and Revenue
Chapter 11. How to Use Promoting Platforms to Help You Grow Your Sales ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.