
HOW TO SELL WITH NLP
10
If you always do what you have always done, you will always get
what you have always had.
In other words, if you want a different result, you need to do
something different. This whole book is about increasing your
flexibility of behaviour so that you can change it in an instant in
order to achieve a different result.
Why NLP and sales?
It is very easy to communicate with people who are like you. It
is often said that ‘people buy people’ and we generally buy from
people or organisations we like, trust and understand. This like,
trust and understanding is based on some complex, but easy
to comprehend, ...