September 2010
Beginner to intermediate
200 pages
4h 13m
English
Content preview from How to sell with NLP
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11
The NLP sales process
HOW TO SELL WITH NLP
170
Much has been written about sales processes. In this chapter I
will present an overview of the NLP approach to sales, which
aims at keeping the sales process simple and memorable.
The four legs of NLP
The four legs of NLP provide an excellent foundation upon
which to build a sales process. A successful sales process will
ensure that these four legs are in place at every stage. Just like
a table, if you remove one of the legs then the whole process
becomes unstable.
Leg 1: Have a well-formed outcome. A sales process without
a well-formed outcome at every stage is like a ship without a
navigation system. A well-formed outcome will keep you on
track and ensure that you reach t ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.