July 2011
Intermediate to advanced
488 pages
15h 53m
French
Content preview from L'essentiel du marketing
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Avant-propos à la troisième édition
La première édition de cet ouvrage est parue en 1992, la seconde en 1997. Elles ont été largement appréciées, tant par les étudiants que par les professionnels, puisque près de 25 000 exemplaires ont été vendus au total. De plus, l’ouvrage a été traduit en espagnol et en japonais.
Notre réflexion s’inscrit dans la durée. Nous souhaitons avant tout que les propos tenus, les techniques exposées et les illustrations choisies soient fiables et durables, c’est-à-dire situés au-delà des courants de mode éphémères. Dans un environnement des affaires de plus en plus turbulent, il nous semble que la première qualité d’un ouvrage qui vise à transmettre « l’essentiel » d’une discipline majeure des sciences de gestion, ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.