January 2023
Intermediate to advanced
250 pages
11h 7m
English
Content preview from Logistics and Supply Chain Management, 6th Edition
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Defining customer service objectives
The whole purpose of supply chain management and logistics is to provide customers with the level and quality of service that they require and to do so at less cost to the total supply chain. In developing a market-driven logistics strategy the aim is to achieve ‘service excellence’ in a consistent and cost-effective way.
The whole purpose of supply chain management and logistics is to provide customers with the level and quality of service that they require and to do so at less cost to the total supply chain.
The definition of appropriate service objectives is made easier if we adopt the concept of the perfect order. The perfect order is achieved when the customer’s service requirements are met in full. ...
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