Marketing (The Brian Tracy Success Library)

NINETEEN

Utilize Other Ways to Sell

THERE ARE probably thirty different ways to sell a product or service. Unfortunately, the average company falls in love with one or perhaps two different ways of selling its products, and then focuses only on those methods and strategies. In so doing, companies miss enormous potential sales opportunities.

Today, there are several different ways that you can sell your product or service on the Internet. In addition, there are telephone sales, small and large retail sales, direct selling, wholesale, catalogs, newspapers, franchises, through distributors, multilevel, in-home sales, television, radio, and other media sales, including mobile, as well as through joint ventures, strategic alliances, or even at trade ...