Scorecard Best Practices

Fujitsu Services Oy

Fujitsu Services Oy provides information technology (IT) services in Finland, assuming full responsibility for its customers’ IT and infrastructure, and their enterprise applications. This service makes it possible for Fujitsu's customers to focus on their own applications, enabling them to be more competitive.

Fujitsu Services Oy, with a workforce of 2,300 people, operates in 50 cities in Finland and has annual revenues of more than €300 million.³

Scorecard Use

Fujitsu's scorecard application was implemented in its banking and insurance services. It uses the scorecard system to help manage its strategy, as well as to manage day‐to‐day operations.

The organizational mission, vision, strategy map, and an organizing framework are seen as important elements of Fujitsu's system and the company uses this system to communicate its vision and strategy to its employees.

Fujitsu views performance measurement, activity‐based costing, budgeting, scorecards, strategic planning, and strategic alliances as important elements of its cost and strategy management system. These tools and techniques are important drivers in achieving its vision.

The company decided to implement a scorecard system for several reasons. One of these was that prior to the implementation, the organization's strategy and objectives were viewed as being too abstract. Other reasons for implementation of the system included:

The need to communicate strategy to everyone simply and clearly

The ability to ...