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Smart Retail, 4th Edition
book

Smart Retail, 4th Edition

by Richard Hammond
January 2017
Beginner
352 pages
7h 15m
English
Pearson Business
Content preview from Smart Retail, 4th Edition

Part 1

The seven secrets of modern retail

Technology is changing everything, or is it?

Koworld

Source: Koworld

We could once dictate to customers that this is a store, you shop at it how we want, pay how we want at a cash desk where we choose to place it and have it staffed by people trained to our standard not yours. But that era is over, finished. Gone forever. The customer dictates now and you must rise to meet them.

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Publisher Resources

ISBN: 9781292082233