October 2023
Beginner
688 pages
18h 52m
English
Content preview from Starting & Running a Business All-in-One For Dummies, 4th Edition (UK)
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Chapter 1
Preparing for Business
IN THIS CHAPTER
Working up to opening up
Measuring your business’s viability
Exploring options for help (and there are plenty of them)
Considering an incubator
Finding organisations that can assist inventors
When you’re starting a business, particularly your first business, you need to carry out the same level of preparation as you would for crossing the Gobi Desert or exploring the jungles of South America. You’re entering hostile territory.
Since the last edition of this book, just shy of two million UK businesses have closed down. Many were in their first year or two of trading, always the most dangerous period. And when the going gets tough, as it surely did during the Covid-19 pandemic, even well-established businesses including Joules, Paperchase, Jaeger, Oddbins and Debenhams, can stumble. Even deep wallets may not save you. Bulb, the Green Energy supplier, gave up the ghost in September 2021, despite having taken in £65.3m from investors over ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.