Book description
Why are some people more successful in business than others? Why do some businesses flourish where others fail? Renowned business speaker and author Brian Tracy has discovered the answers to these profoundly puzzling questions. In this eye-opening practical guide, he presents a set of principles or "universal laws" that lie behind the success of business people everywhere.
The 100 Absolutely Unbreakable Laws of Business Success will teach you how to:
o Attract and keep better people, o Produce and sell more and better products and services, o Control costs more intelligently, o Expand and grow more predictably, o Increase your profits, and much more.
Tracy provides a wealth of practical advice distilled into 100 easy-to-understand and easy-to-apply laws covering the major areas of work and business. He provides numerous real-life examples to illustrate how each law functions in the world and practical guidance and exercises for applying each to your life and work.
Easy to read, easy to understand, and easy to apply, The 100 Absolutely Unbreakable Laws of Business Success is a straightforward, life-affirming guide to how the world of business really works.
Table of contents
- Copyright
- Preface
- About the Author
- Introduction: Success Is Predictable
- The Laws of Life
-
The Laws of Success
- A Simple Exercise to Change Your Life
- The Law of Control
- The Law of Accident
- The Law of Responsibility
- The Law of Direction
- The Law of Compensation
- The Law of Service
- The Law of Applied Effort
- The Law of Overcompensation
- The Law of Preparation
- The Law of Forced Efficiency
- The Law of Decision
- The Law of Creativity
- The Law of Flexibility
- The Law of Persistence
-
The Laws of Business
- The Law of Purpose
- The Law of Organization
- The Law of Customer Satisfaction
- The Law of the Customer
- The Law of Quality
- The Law of Obsolescence
- The Law of Innovation
- The Law of Critical Success Factors
- The Law of the Market
- The Law of Specialization
- The Law of Differentiation
- The Law of Segmentation
- The Law of Concentration
- The Law of Excellence
- The Laws of Leadership
- The Laws of Money
-
The Laws of Selling
- The Law of Sales
- The Law of Determination
- The Law of Need
- The Law of Problems
- The Law of Persuasion
- The Law of Security
- The Law of Risk
- The Law of Trust
- The Law of Relationships
- The Law of Friendship
- The Law of Positioning
- The Law of Perspective
- The Law of Advance Planning
- The Law of Perverse Motivation
-
The Laws of Negotiating
- The Universal Law of Negotiating
- The Law of Futurity
- The Law of Win-Win or No Deal
- The Law of Unlimited Possibilities
- The Law of Four
- The Law of Timing
- The Law of Terms
- The Law of Anticipation
- The Law of Authority
- The Law of Reversal
- The Law of Greater Power
- The Law of Desire
- The Law of Reciprocity
- The Walk Away Law
- The Law of Finality
-
The Laws of Time Management
- The Law of Clarity
- The Law of Priorities
- The Law of Posteriorities
- The Law of the Most Valuable Asset
- The Law of Planning
- The Law of Rewards
- The Law of Sequentiality
- The Law of Leverage
- The Law of Timeliness
- The Law of Practice
- The Law of Time Pressure
- The Law of Single Handling
- The Law of Competence
- Conclusion: Start Now!
- Learning Resources of Brian Tracy International
- Recommended Reading
Product information
- Title: The 100 Absolutely Unbreakable: Laws of Business Success
- Author(s):
- Release date: January 2000
- Publisher(s): Berrett-Koehler Publishers
- ISBN: 9781576751077
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