O'Reilly logo

The Essential Social Media Marketing Handbook by Gail Z. Martin

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

CHAPTER TEN

KICKSTARTER, PATREON,AND GOFUNDME

The Internet is not a bank or an ATM. Just posting something—even something really cool—online will not automatically make strangers throw money at you. Yet the Internet has managed to turn the way we handle money inside out and upside down in a variety of ways.

Most of us at least access our bank and financial accounts online even if we cling to getting a paper statement in the mail. Likewise, paying bills online is the norm more than the exception. We send and receive money via PayPal without batting an eye. So it might not really be so strange that the Internet has also democratized angel investing and the centuries-old model of being a true patron of the arts.

Kickstarter, Patreon, and GoFundMe ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required