book

The Strategy Book, 2nd Edition

Name: The Strategy Book, 2nd Edition
Author: Max Mckeown
ISBN: 9781292084411

by Max Mckeown

December 2015

Beginner

272 pages

5h 31m

English

FT Publishing International

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Cover
Title page
Contents
About the author
First words
Introduction
What is strategy?
Part 1 Your strategic self
Shaping the future
Thinking before you plan

Becoming a strategic thinker
Selling your strategy
Part 2 Thinking like a strategist
Reacting is as important as planning
Taking risks (jump your uncertainty gaps)
Looking over your shoulder
Knowing where the grass (really) is greener
Part 3 Creating your strategy
Seeing the big picture?
Finding position, intention and direction
Looking for advantages
Making strategic decisions and choices
Adapting to your competitive environment
Part 4 Winning with strategy
Winning strategy games
Creating new markets
Getting ahead of your strategic group
Growing your business (again and again)
Going global without going broke
Knowing what you can do best
Part 5 Making your strategy work
Managing your strategy process
Meetings for strategic minds
Managing change, making strategy work
Understanding what can go wrong
Saving your company from failure
Part 6 The Strategy Book toolkit
The basic (powerful) strategy questions
SWOT analysis
Porter’s 5 forces of competition
Porter’s generic strategies
Burgelman’s strategy dynamics model
Porter’s value chain and value system
Core competencies and resource-based view
Nonaka and Takeuchi’s knowledge spiral
Peters, Athos and Waterman’s 7-S framework
Scenario planning
Ansoff’s growth grid
The Boston Consulting Group (BCG) growth share matrix
Kim and Mauborgne’s four actions
Greiner’s growth (and crisis) model
De Wit and Meyer’s strategy tensions
Cummings and Wilson: orientation and animation
Lewin’s force field analysis
Kotter’s eight phases of change
Kaplan and Norton’s balanced scorecard
Hrebiniak’s model of strategy execution
Hammer and Champy’s business process redesign
Michaud and Thoenig’s strategic orientation
Burgelman and Grove’s strategy bet model
Argyris’s double and single loop learning
Mintzberg’s deliberate and emergent strategy
Johnson’s white space model
Prahalad and Hart’s bottom of the pyramid
Stacey’s strategy from complexity
Hart’s sustainability value framework
House of strategy
Innovation + strategy = adaptability
Final words
Further reading
What did you think of this book?
Acknowledgements
Publisher’s acknowledgements
Index
Endorsements
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Imprint page

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The Strategy Book, 2nd Edition

by Max Mckeown

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