June 2013
Beginner to intermediate
384 pages
9h 49m
English
Content preview from Business Models For Dummies
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Business Models For Dummies®
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Table of Contents
Part I: Getting Started with Business Models
Part II: Creating a Winning Business Model
Part IV: Business Model Innovation
Part I: Getting Started with Business Models
Chapter 1: What Is a Business Model and Why Does It Matter?
Business Models Are a Hot Topic
Intellectual property protection
The power of efficient operators
Chapter 2: Business Models Defined
Following the Recipe for a Successful Business Model
Your secret sauce for making money
Same industry, different business models
How your business model sets you apart from the competition
Comparing Business Models to Business Plans
The elements of a good business plan
Business plans don’t cover everything
Creating a business model plan
Considering your competitive advantage
Obtaining your competitive advantage
Enhancing your competitive advantage
Chapter 3: Business Models Come in Many Different Forms
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.