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Entrepreneurship Lessons for Success (Collection)
book

Entrepreneurship Lessons for Success (Collection)

by Edward D. Hess Bruce Barringer Charles F. Goetz, R. Duane Ireland, Wes Moss
February 2012
Beginner
672 pages
17h 47m
English
Pearson
Content preview from Entrepreneurship Lessons for Success (Collection)

Truth 12. Franchising: Buying into someone else’s formula for success

Franchising is a form of business ownership in which a firm that already has a successful product or service (franchisor) licenses its trademark and method of doing business to other businesses (franchisees) in exchange for an initial franchise fee and ongoing royalties. The total initial investment includes the franchise fee, the costs associated with getting the franchise up and running (which vary by franchise), and any other fees that are part of the franchise agreement. The ongoing royalty fee, which is usually around 6 percent, is based on a percentage of weekly or monthly gross income.

Advantages of buying a franchise

There are two primary advantages to ...

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Publisher Resources

ISBN: 9780133038965