Fixing Your Scrum

Not Having a Clear Vision

Here’s what can happen when a product owner doesn’t have a clear and well-known product vision to guide their decision making:

Nobody in the organization, not even the Scrum team, knows why the heck they’re building this product, but they’ve been doing it for years and have spent a lot of money, blood, sweat, and tears on it. The product owner works with the stakeholders and customers, then puts those interactions into the product backlog and orders them, but with no clear rhyme or reason. There’s no strife or unhappiness as high-quality work is being delivered, but you notice a lack of energy and excitement around the product. Sprint reviews are like a library, interactions with stakeholders are dry and focus on just ...