book

Handbook of Media Economics, vol 1B

Name: Handbook of Media Economics, vol 1B
ISBN: 9780444636898

by Simon P. Anderson, Joel Waldfogel, David Stromberg

January 2016

Beginner

256 pages

9h 5m

English

North Holland

Read now

Unlock full access

Front Cover
Handbook of Media Economics
Copyright
Introduction to the Series
Contents (1/2)
Contents (2/2)
Introduction
Contributors
Acknowledgment
Dedication

Chapter 11: Privacy and the Internet
11.1. Introduction
11.2. Economics of Privacy
11.3. Privacy and Advertising
11.3.1. Privacy Concerns and Targeted Advertising
11.3.2. Privacy Concerns and Behavioral Pricing
11.3.3. Privacy Regulation and Targeted Advertising
11.3.4. Privacy and Market Structure
11.3.5. New Directions in Research on Privacy and the Advertising-Supported Internet
11.4. Privacy and Social Media
11.5. Privacy in a World of Infinitely Persisting Data: The Right to be Forgotten
11.6. Privacy: Online Data Security
11.7. Privacy and the Government
11.8. Conclusion: Future Spheres of Privacy
Acknowledgments
References
Chapter 12: User-Generated Content and Social Media
12.1. Introduction
12.2. The Impact of User-Generated Content
12.2.1. Data and Identification Challenges12.2.1.1. Cross-Platform Comparisons12.2.1.2. Platform Quirks12.2.1.3. Field Experiments
12.2.2. Impact of UGC on Demand: Data, Methods, and Results
12.2.3. Social Effects of Social Media
12.2.4. Other Findings and Open Questions
12.3. The Quality of User-Generated Content
12.3.1. Promotional Content
12.3.2. Self-Selection
12.3.3. Peer Effects and Social Influence
12.3.4. Other Issues
12.4. Incentive Design and Behavioral Foundations
12.5. Other Issues
12.5.1. Business Models
12.5.2. Competition and Network Effects
12.5.3. Digital Exhaust, Property Rights, and Privacy
12.5.4. Information Aggregation
12.5.5. Welfare Effects
12.6. Discussion
Acknowledgments
References
Part III: The Political Economy of Mass Media
Chapter 13: Media Coverage and Political Accountability: Theory and Evidence
13.1. Introduction
13.2. Theory13.2.1. The Role of Information in Politics13.2.2. Market Provision of News13.2.2.1. Total Coverage of Politics
13.2.2.1.1. Monopoly Media
13.2.2.1.2. Competition13.2.2.2. Coverage Across Issues and Multitasking13.2.3. Optimal Regulation and Public Provision of News
13.3. Evidence (1/3)
13.3.1. Volume of Coverage13.3.2. Voters13.3.2.1. Information
13.3. Evidence (2/3)
13.3.2.2. Responsiveness13.3.2.3. Political Participation13.3.3. Politicians13.3.4. Policy13.3.4.1. Who Gets the News?13.3.4.2. Volume and Focus of Political Coverage13.3.4.2.1. What Issues Are Covered?
13.3. Evidence (3/3)
13.3.5. Multitasking13.3.5.1. Audience Share Bias13.3.5.2. Media Access Bias13.3.5.3. Newsworthiness Bias
13.3.5.4. Target Group Bias
13.4. ConclusionReferences
Chapter 14: Media Bias in the Marketplace: Theory
14.1. Introduction
14.2. What is Bias?
14.3. Bias and Welfare
14.4. A Model of the Market for News
14.5. Supply-Driven Bias
14.6. Demand-Driven Bias (1/2)
14.6.1. Delegation
14.6. Demand-Driven Bias (2/2)
14.6.2. Psychological Utility14.6.3. Reputation
14.7. Conclusion
Acknowledgments
References
Chapter 15: Empirical Studies of Media Bias
15.1. Introduction
15.2. Estimating Bias (1/2)
15.2.1. Measures of Explicit Bias15.2.2. Measures of Implicit Bias15.2.2.1. The Comparison Approach
15.2. Estimating Bias (2/2)
15.2.2.2. The Issue Intensity Approach15.2.2.3. The Third Approach-Measuring Tone15.2.3. Is There One Dimension?
15.3. Factors Correlated with Bias
15.3.1. Demand-Side Factors15.3.2. Supply-Side Factors15.3.3. The Role of Competition
15.4. Bias and Voter Behavior
15.5. Conclusions
References
Chapter 16: Media Capture and Media Power
16.1. Introduction
16.2. Media Capture
16.3. Media Power (1/2)
16.3. Media Power (2/2)
16.4. Implications for Media Regulation
16.5. Conclusions
References
Chapter 17: Media Capture: Empirical Evidence
17.1. Introduction
17.2. Evidence on Media Capture
17.2.1. Capture and Media Content17.2.2. Capture by Other Interest Groups17.2.3. Related Evidence
17.3. Determinants of Media Capture
17.4. Media Effects in the Presence of Media Capture
17.4.1. Impact of Captured Media17.4.2. Impact of Independent Media in Captured Environments17.4.3. Adverse Effects of Media Transparency in Captured Environments
17.5. Limits of Media Capture
17.6. Conclusion
References
Chapter 18: The Role of Media in Finance
18.1. Introduction
18.2. Theory
18.3. Media as a Reflection of the Information Environment (1/2)
18.3.1. Information Release and Market Activity18.3.2. Information Content and Valuation
18.3. Media as a Reflection of the Information Environment (2/2)
18.3.3. Attention and Valuation
18.4. Causal Role of Media
18.4.1. Case Studies18.4.2. Media Impact on Volume and Volatility18.4.3. Media Impact on Stock Prices
18.5. Corporate Finance Applications
18.5.1. Media and Firm Performance
18.5.2. Media and the Cost of Capital
18.6. Discussion and Directions for Future Research
Acknowledgments
References
Chapter 19: Economic and Social Impacts of the Media
19.1. Introduction
19.2. Methodological Issues
19.3. Outcomes (1/6)
19.3.1. Education
19.3. Outcomes (2/6)
19.3.2. Family Outcomes
19.3. Outcomes (3/6)
19.3.3. Labor Markets and Migration19.3.4. Environmental Economics19.3.5. Health19.3.5.1. Suicide19.3.5.2. Smoking19.3.5.3. HIV/AIDS
19.3. Outcomes (4/6)
19.3.6. Crime
19.3. Outcomes (5/6)
19.3.7. Public Economics19.3.8. Attitudes
19.3. Outcomes (6/6)
19.3.9. Consumption and Savings19.3.10. Development Economics
19.4. Policy and Conclusion (1/2)
19.4. Policy and Conclusion (2/2)
Acknowledgments
References
Index
Back Cover

Content preview from Handbook of Media Economics, vol 1B

CONTENTS

Introduction xiii

Contributors xvii

Acknowledgment xix

Dedication xxi

Volume 1A

Part I. Media Market Structure and Performance 1

1. Preference Externalities in Media Markets 3

Simon P. Anderson, Joel Waldfogel

1.1. Introduction 4

1.2. Fixed Costs and Heterogeneous Preferences 6

1.3. Theory 10

1.4. Empirical Results: Facts Relevant to Predictions from Theory 28

1.5. Technological Change, Fixed Costs, and Preference Externalities 36

Acknowledgments 38

References 38

2. The Advertising-Financed Business Model in Two-Sided

Media Markets 41

Simon P. Anderson, Bruno Jullien

2.1. Introduction 42

2.2. Cast of Characters 43

2.3. Equilibrium Analysis of Single-Homing Viewers/Readers/Listeners/Surfers 47

2.4. Multi-Homing Viewers/Readers 66

2.5. Equilibrium Genre

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.

Julian F.

Head of Cybersecurity

I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.

Addison B.

Field Engineer

I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.

Amir M.

Data Platform Tech Lead

I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.

Mark W.

Embedded Software Engineer

Publisher Resources

ISBN: 9780444636898

Cloud Computing

Data Engineering

Data Science

AI & ML

Programming Languages

Software Architecture

IT/Ops

Security

Design

Business

Soft Skills

Handbook of Media Economics, vol 1B

by Simon P. Anderson, Joel Waldfogel, David Stromberg

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.