CASE STUDYBrooklyn Botanic Garden
Planting a Good Idea
DESIGN: CARBONE SMOLAN NEW YORK
BROOKLYN BOTANIC GARDEN IS A TRANQUIL 52-ACRE URBAN OASIS. Composed of exquisite and historic specialty gardens, it’s also committed to education, outreach, and scientific research. It’s a trusted source of information on horticulture and botany and an authoritative voice for environmental protection and plant conservation.
Yet for much of its history, Brooklyn Botanic Garden’s identity had languished in the shade, says Ken Carbone. “When we were called on to develop a new identity for Brooklyn Botanic, we knew right away we needed to demonstrate a sense of high esteem.”
“Working with the curators and botanists at the garden, we were struck by their deep emotional ...
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