Chapter 5
Posting Pictures for Profit
IN THIS CHAPTER
Setting up your Instagram account and followers
Integrating your business into the Instagram community
Curating and posting great types of content for your Instagram profile
Building commerce through comments
As social media has developed over the years, along with improved technology to support larger and larger flows of data (especially from smartphones and tablets), you’ve probably noticed the shift to more pictures and videos being shared instead of just words and web links. If the old adage is true — “A picture is worth a thousand words” — then the amount of communication has gone way up with the times. One of the most popular uses of social media was the sharing of photographs, and from that desire, a new social media website was developed. Instagram was developed specifically to allow people to easily share their favorite pictures with whomever is interested, at any time.
Today, Instagram is one of the most heavily trafficked social media sites out there. It helps users share photographs, videos, curated stories, and even ...
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