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The Category Management Handbook
book

The Category Management Handbook

by Andrea Cordell, Ian Thompson
April 2018
Intermediate to advanced content levelIntermediate to advanced
210 pages
4h 13m
English
Routledge
Content preview from The Category Management Handbook

Activity 29Project management

Overview

Project management is the discipline applied to ensure delivery of the category strategy on time and in line with the business requirements. This could, for example, include the introduction of a new supplier, the implementation of improved contract terms or the outsourcing of an existing business process.

Arguably there are two ‘projects’ within category management: (1) the development of the category strategy (which we have encapsulated in Stages 1 to 4) and (2) the subsequent implementation of the solution and realisation of benefits. Both stages require project management ...

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Publisher Resources

ISBN: 9781351239561