November 2012
Beginner
240 pages
4h 59m
English

LIPDUB—I Gotta Feeling (Comm-UQAM 2009)
Because viral video is about giving your audience the unfiltered experience of being right there at your sideshow, recording the action with a single, uninterrupted shot is almost always the best way to go. David After Dentist, Leave Britney Alone!, The Sneezing Baby Panda, and Chocolate Rain are just a few examples of this. On occasion, however, a single, static camera won’t capture the action. In videos like our Extreme Diet Coke & Mentos Experiments II—The Domino Effect, where we triggered 250 Coke and Mentos geysers in one big chain reaction, or OK Go’s giant ...
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