
A Designer’s Research Manual
Job no: 8041CTP Title: RP_Designer Research Manual Client: PRO-VISION PTE
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175 Size: 171.45(w)254(h)mm Co: MAC J M12 INDESIGN CS
Dept: DTP D/O: 16.05.06(Job no: 000000 D/O:00.00.06 Co: CM0)
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Job no: 80
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175
Dept: DTP
Small fi rms face many of the same challenges as
freelancers or sole proprietors. Project deadlines
are always tight, resources stretched too thin. They
may well recognize the value of a research-driven
approach but worry that conducting this kind of
thorough investigation will be too costly or time
consuming. Though engaging in a systematic process
of information gathering may seem like ...