O'Reilly logo

Brilliant Persuasion by Stephen C. Young

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Tag questions

If there was a language pattern that effortlessly encouraged your prospects or clients to think or say ‘yes’ and instil positive feelings about the services and the products you are promoting, it is very likely you would use it, wouldn’t you?

If, just this second, you thought ‘yes’, apart from the fact that the above idea is, of course, desirable, the phrase ‘wouldn’t you?’ at the close of the question led you more easily to accede to the overall message.

Tag questions like ‘wouldn’t you?’ are small questions designed to coax the listener to agree unconsciously, verbally or non-verbally, to your statements while inviting them to verify their ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required