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Customer-Oriented Marketing Strategy
book

Customer-Oriented Marketing Strategy

by Tevfik Dalgic
March 2013
Beginner
174 pages
4h 19m
English
Business Expert Press
Content preview from Customer-Oriented Marketing Strategy

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry, and home products. Its programming is distributed to approximately 195 million homes ­worldwide. The company’s website, QVC.com, is ranked among the top general merchant Internet sites. With operations in the United Kingdom, Germany, Japan and Italy, West Chester, PA.-based QVC has shipped more than a billion packages in its 24-year history.

Source: http://www.qvc.com/PressRelease.content.html?press=cp_press_011211_cust_serv.endpress ...

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Publisher Resources

ISBN: 9781606495209