Harvard Business Essentials, Decision Making

About the Subject Adviser

ALAN J. ROWE is a distinguished emeritus professor of management and

organization at the University of Southern California. He holds BS

and MS degrees in industrial engineering from Columbia University.

His dissertation describes one of the first uses of computer simulation

for industry.

Dr. Rowe was the director of industrial dynamics on the corpo-

rate staff of Hughes Aircraft, where he was responsible for project

management systems and for all computer applications. While on the

corporate staff of General Electric, he consulted with the 110 oper-

ating departments. He was the manager of research at System Devel-

opment Cor