September 2007
Intermediate to advanced
160 pages
5h 11m
English
Content preview from Packaging Makeover
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
6 6
Job no:82517(CTP) Title : RP_Packaging Makeovers Client : Pro-vision
Scn :
#
175 Size : 228.6(w)279.4(h)mm Co : M6 C0 O/P: CTP
Dept : DTP D/O : 6.11.04 (Job no:000000 D/O : 00.00.01 Co: CM0)
p108
Job no:8
Scn :
#
1
Dept : D
text black
10 8 Packaging Makeovers
preserve existing brand equities
When a manufacturer decides its venerable brand needs
a makeover, designers must walk a fine line between an
effective, contemporary design and an unsettling makeover
that confuses or turns off faithful consumers.
r e v a m p i n g o u t d a t e d pa c k a g i n g
“don’t mess it up!”
That’s the mantra of Michael Osborne, principal of
Michael Osborne Design, when ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.