Post Frequently and Engage with People in Your Niche

By far the easiest way to grow a following, everyone will tell you, is to be interesting and approachable. It’s not that different from real life. The problem with this type of advice is that it’s quite generic. It’s like me telling you, “If you want to lose weight, eat less and exercise more.” It’s technically true, but it’s not overly helpful in actually getting you started. So let’s dig deeper into some specifics.

Post Frequently

Take a look at most great artists and you’ll find a prolific body of work that ranges from mediocre to extraordinary. You’ll increase your odds of success if you are prolific. You’ll want to post on social media multiple times a day. On Twitter, Facebook, LinkedIn, ...

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