
Basic Structures: Baseline Grids 45
As these examples show, a baseline
grid can help to align the baselines
of copy across columns and pages,
creating an ordered, structured
feeling for the text.
FIRM Gee + Chung Design
DESIGNERS Earl Gee,
Fani Chung
CLIENT Velocity Interative
Group
A type of substructure, a baseline grid aids in the
consistent alignment of typographic elements by creat-
ing a series of rows, based on the size of type to be
used. The name comes from how it is used—essentially
providing guides for alignment of the baselines of
all rows of type. Especially important for multicolumn
applications, the baseline grid will ensure ...