
160 Best Practices for Graphic Designers: Grids and Page Layouts
Pull quotes are one commonly used method of injecting
visual, typographic-based interest into a layout. In
some applications, they are ideal for increasing graphics’
power in spaces not conducive to using an image or
within a context where it would be unsuitable to treat
all of the text in a more graphic way. They can add a
splash of interest, directing the viewer to a selected area,
and changing the shape, the texture, and possibly the
color of the text area—all things that will add visual
interest. The effect of mixing typographic sizes, colors,
weights, and so on is a patchwork ...