
84 Best Practices for Graphic Designers: Grids and Page Layouts
Seabrook Farms first approached Elements, a marketing
communications and graphic design agency located
in Branford, Connecticut, to redesign its entire line of
twenty-three private label frozen foods.
The first challenge Seabrook posed to Elements was that
of restraint. While Seabrook was looking to refresh
its brand and product packaging, it did not wish to risk
losing its loyal following that spanned three generations.
ELEMENTS
A MODULAR SYSTEM TO
EASE LINE EXTENSION
CASE
STUDY
FIRM Elements
DESIGNERS Amy Graver,
Rebekka Kuhn
CLIENT Seabrook Brothers and
Sons, Inc.